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Thursday, 22 November 2007

BBC New Media Rights

From NMA

Pact wins content rights for new media producers22.11.07
TV production trade body Pact has created a new media rights framework that gives interactive and digital content producers ownership rights of their commissioned content for the first time....

Analysis
- a great step forward in recognising the ownership of ideas by new media production companies
- after the BBC we hope commercial broadcasters, public sector and advertisers will also recognise the value of ideas
- production companies now can increase their margins by re-selling their catalogue of ideas

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